Orum

Orum is the leading live conversation platform leveraging AI to supercharge sales activity, connect sales teams, and drive more revenue over the phone.

Orum automates repetitive tasks associated with calling, instantly connecting  sales reps with prospects, provides insights and analytics managers need for coaching, while saving reps hours per day. Orum optimizes sales teams’ workflow with seamless integrations into their existing tech stack, all with enterprise grade security.

Features: 

• The dialer for peak performance: With Orum's AI-powered Dialer, your sales reps can reach more prospects and have more conversations while getting back their most valued resource—time.
• Enter into your new virtual office: Collaborate, call, and celebrate — from anywhere. Orum is bringing back the buzz of a sales floor®.
• Track the metrics that matter: Access essential metrics and track performance instantly to help your team be more successful.
• One space for your team to grow: Take sales training and development to new heights with all your call data in one place. Help reps improve and empower managers to coach without having to lift a finger.

The integration will allow users of Apollo’s sequencer product to seamlessly load their call tasks into Orum so they can more efficiently dial their prospects. New users will be guided by an onboarding flow the first time they login, to help them get familiar with important platform functionality.

Within Orum, a user will be able to search their sequences to dial due call tasks assigned to them. They can also load Orum powered lists that surface all sequence due call tasks or all one-off call tasks. When loading sequences, users can pull custom Apollo fields into Orum so the user feels prepared with more information about the prospect they will be calling.

They can then begin the dialing session within the browser. Users can select the dialing option of their choice: dialing prospects one at a time (power dialing), dialing multiple prospects at the same time (parallel dialing), or make targeted one-off calls (click to call).

Once a call is made in Orum, it is automatically logged in Apollo and associated with the user who completed the activity, and a recording link will be synced in the notes section within Apollo. Once a call has been logged, the call task will automatically be completed regardless of the call outcome.

The integration also supports the ability to drop pre-recorded voicemails automatically when a prospect doesn’t answer, or gives users the ability to record a live voicemail in Orum.  

Note: This integration may be limited by your Apollo API Rate Limits which are determined by your Apollo Plan.